Online Surveys
Online survey data collection is the engine room of our work.
Experience and accuracy
Our team of experienced online research managers and programmers take a questionnaire and turn it into an online survey. Combined with an in-depth knowledge of research techniques and a range of software tools, the result is digital research respondents want to contribute to – and data that is timely and accurate.
Survey features
Our technical expertise enables the most basic to the most advanced survey features – from randomising response lists and complex question routing to price & choice modelling, diary studies, inclusion of rich multimedia content, and more. Our desire for further reach and flexibility has driven our expansion to deploying online surveys via mobile devices. We confront problems and provide solutions.
Respondents and Panels
Respondents to our surveys are accessed via a range of panels - both local and international - including our own proprietary panel. This gives us the opportunity to contact many hundreds of thousands of consumers in Australia, and millions worldwide. Alternatively, respondents can be sourced from your existing customer/client database or your website.
Deliverables
Deliverables from our online surveys include raw data files in a wide variety of standard formats including SPSS and Excel, and easy-to-read cross-tabulated data for rapid insight generation. Open-ended verbatim responses can be coded and quantified, and along with any custom data constructions, included into data files and cross-tabs.
Types of research
The types of online research projects we work on include advertising pre and post testing, concept testing, customer satisfaction surveys, employee research, price and choice modelling, website evaluation, brand and ad tracking, online omnibus and express polling and much more.